In business, sometimes image is all we have. Many companies survive on their image alone. Sure, they had to work hard to build that image, but it’s the image they have built that lets them thrive. Two quick examples: Nike would never be able to sell sneakers for $120 a pop if they slapped on [...]

Last month, world-renowned search engine Google.com released a new feature to its search engine results page or SERP called Google Instant. After hearing about it, people became concerned about the effects it could cause SEO and PPC advertising. They began to question the significance of these Internet marketing strategies now that Google Instant has rolled [...]