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[2004-12-17] The Secret Benefit Of Search Engine Optimization: Increased Usability
A higher search ranking is what many website owners dream of. What they don't realise is that by optimising their site for the search engines, if done correctly, they can also optimise it for their site visitors.
[2004-12-09] Should You Use Targeted Keywords in URLs?
As you know, search engine algorithms look at over 100 criteria. If you read forums about Search Engine Optimization, you will see that some SEOs recommend to use keywords in URLs and others claim it is useless.
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