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[2005-09-28] Multilingual SEO for World Markets: Multilingual Keyword Research
So you've translated your website into German, Italian, Spanish, Dutch, French, Arabic, Portuguese and Chinese. Now what?
[2005-09-28] 7 Ways to Know that Search Engine Optimization Isn’t for You
Although some companies are excited about beginning an SEO campaign, they may not realize the work an SEO consultant performs means there must be changes on their website. Therefore, some companies may not actually be ready yet to accept SEO into their online strategies.
[2005-09-28] Flash, SEO and Optimization - How to Properly use Flash on Your Websites
Flash movies can be a great thing. They can help catch eyes that are otherwise bored with static looking pages, and they can help tell a story better than plain text.
[2005-09-28] Chasing the Search Engines' Algorithms . . . Should you or Shouldn't you?
It's a common occurrence. SEOs often spend countless hours trying to "break" a search engine's algorithm.
[2005-09-27] Keyword Research: A Business Driven Approach
Keyword research is the single most important aspect of any search optimization and promotion campaign, without exception. The keyword research process brings to light information that is both beneficial and directly applicable to many aspects of the business.
[2005-09-27] Proper HTML Code for SEO
What could be worse than your viewers not seeing your site display properly?
[2005-09-22] Expert Search Engine Optimization: Is Ongoing Management Needed?
More and more companies are beginning to understand the importance of expert search engine optimization in their overall marketing efforts.
[2005-09-15] SEO Tips - Local Names Should be Used Wisely
We see literally hundreds of websites every week, most of which are submitted for a
[2005-09-09] Bulk Inclusion with Yahoo and Google Sitemaps
One of the most common problems many large web sites have with rankings is that portions of their web sites are not included in the search engines.
[2005-09-09] 301 Redirects and Domains With and Without WWW
Man am I sick of this issue. I personally think every website should have a 301 redirect (or something similar in effect) set up so that either the domain with or without the www is the primary. Why? I will tell you!
[2005-09-08] 10 Practical Ways Search Engine Optimization Companies and Clients Can Get Along
Occasionally, SEO firms and their clients step on each others' toes or get their wires crossed when it comes to conducting business primarily over the Internet. Below are some insights and suggestions for minimizing collaborative errors between clients and their contracted SEO vendors.
[2005-09-08] How to Valuate a Link
Link valuation is a difficult subject to quantify. Most SEO's will tell you that coming up with a value of a text link is a "gut feel", which really doesn't help much when you are deciding to drop hundreds or thousands per month on a text link ad that doesn't often show a completely direct correlation with your web site rankings.
[2005-09-07] Keywords, Competition And Being Number One - Uncovering The Algorithm
By following these steps you will see that most closely guarded secret-- the search algorithm. Remember the movie "The Matrix?" The Matrix is there, you just can't see it. So is the search algorithm.
[2005-09-06] Torpedo and Sink the Ship SS Search Engine Rankings
I was recently contacted by one of my best clients who asked me what I thought of his decision to make a major change to one of his highly ranked pages.
[2005-09-06] SEO And The Outsourcing Of Inbound Link Building
Search Engine Optimization nowadays has a lot to do with building inbound links to your website. Building inbound links is a cumbersome tasks and webmasters have always been looking for shortcuts to do this.
[2005-09-02] Defining Your Search Philosophy
When I began my career in search engine marketing back in 1996, there were no text books or classes, and very little in terms of comprehensive resources online from which to learn.
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