About the Author: Matt Bailey is the founder of How Search Engines Fail When Improving Your Site
Re-designing or redeveloping a website has become a major issue for companies, as they seek to refine their online presence and invest in their websites. However, more than ever, the search engines are the biggest obstacle to website improvement.
Planning for a Re-Design
I find that in our development and Information Architecture consulting, one of the largest hurdles that we encounter is dealing with the transition from the old website to a newer architecture. For larger sites, planning a transition to maintain the links and rankings held by thousands of pages that will no longer exist is quickly becoming one of the more time consuming tasks.
