Scott Van Achte


About the Author: Scott Van Achte is the Senior SEO at StepForth Web Marketing. Since Joining the StepForth team back in early 2003 he has thoroughly enjoyed working in the search engine industry. When he is not busy earning his keep, Scott can be found spending quality time with his wife Lyndsay and new daughter Emma. Scott would be happy to answer any questions and can be reached at scott@stepforth.com.

Posts by Scott Van Achte:


How Will The Bing/Yahoo Deal Impact Your SEO?

With the recent deal made between Bing and Yahoo one must ask them selves, what impact will this have on my search rankings. In this case, it may have a significant impact – at least eventually.

Let’s assume that all legalities are settled, and everything goes ahead as planned. What we will eventually see is a full transition of Bing results displayed when one does a search over at Yahoo. This will have the effect of there only being two major search engines out there, Google and Bing. Yahoo algorithm based results as we know them will cease to exist (at least on the organic level).

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